Our Partnership with New Look and W7

November 8, 2023
Our Partnership with New Look and W7

At Pricecheck, our supplier partners are also our customers, who are actively choosing us as their route to market. 'Brand Distribution' has become one of the fastest areas of our growth where our services extend far beyond a typical wholesale model. 

In a recent example, we worked closely with global fashion retailer, New Look, identifying white space opportunities for W7 cosmetics in their stores. 

Initially, we trialled temporary free-standing display units in New Look’s top 20 stores across the UK, and the range went live on their website. 

But the launch was a huge success, and it was time to scale-up. In just four weeks, we went from 20 stores to 185 stores, rolling out the stands permanently. We also introduced W7 into the queuing areas of over 130 outlets. 

The partnership was a win for both New Look and W7, with Pricecheck opening a new revenue stream for New Look and enabling W7 to reach a broader target audience through New Look’s customer base.

Thus, we demonstrated the power of Pricecheck partnerships and why we love working with brands and retailers to create mutual success. 

 

To find out more about our brand distribution services click here. You can also contact us on: +44 (0) 114 244 0887 / info@pricecheck.uk.com.