For more than 50 years the pioneering brand BaByliss has been a part of everyday life in the form of professional quality hair clippers, styling brushes and hair dryers. The story of BaByliss started in the early 1960s with the launch of the first curling iron developed by hairdressers René Lelièvre and Roger Lemoine in the back of a small hairdressing salon in Montmartre. Since then BaByliss has been reinventing itself day after day with a varied range that meets the needs of today's women and men.

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